Collect
State the purpose, minimum fields, audience, notice, choice, and sensitive-data boundaries.
Privacy and data
Follow the Thailand data from collection to deletion.
Thailand's PDPA requires current review of roles, lawful basis, consent, notices, sensitive data, processors, transfers, rights, retention, security, DPO, and incidents.
Use
Name ownership, access roles, processors, AI use, automated decisions, and data-quality checks.
Move
List hosting locations, vendors, transfers, subprocessors, backups, and remote access.
Keep
Set retention, deletion, account closure, legal holds, audit evidence, and recovery.
Respond
Assign rights requests, security events, breach decisions, escalation, and communications.
Analytics follows the same consent analysis.
The Thailand microsite has its own GA4 property. That separation improves reporting; it does not remove any notice or consent duty that applies to the visitor. Advertising or profiling tags require a separate decision.
Next step
Turn the Thailand context into a workable brief.
The clearest scope starts with the actual Thailand operation: people, access, content, transactions, deadlines, support, and acceptance.